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Broadway Malyan
Global Marketing
2023 - Current

I was the first internal marketing hire for Broadway Malyan's Global Marketing team to oversee 11 studios worldwide.

Top Achievements:

  • Successfully planned and executed a social media strategy and corporate rebranding, resulting in achieving significant organic growth in my first 6 months: Instagram Reach +63%, Content Interactions +337.6%, Followers +25.7% (from 4 to 5 digit followers); Facebook Reach +90.2%, and producing our first viral video.
  • Spearheaded a company-wide recognition of the impact of digital media, particularly video and animation, integrating these elements beyond marketing and into industry practices.

  • Launched & produced the highly successful 2024  “Day in the Life” global campaign, increasing recruitment applications and forging valuable stakeholder collaboration


Key Campaigns/Events:

  • 5 Minutes with... | Employee Day in the Life series | Office tours | Borderless Next Gen | LFA2024 Panel Talk | IWD Panel Talk | Chair for Mentoring Panel Talk, London Build Expo

© 2023 by  Cheryl Wong. All Rights Reserved.

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